Tuesday, 7 January 2020

Authors of Our Own Downfall


You know we're sitting on four million pounds of fuel, one nuclear weapon and a thing that has 270,000 moving parts built by the lowest bidder. Makes you feel good, doesn't it? - Armaggedon 1998

OK not quite the same scenario, but the meaning can equally be applied to Land Surveyors, it is a race to the bottom in terms of price to win the work regardless of what we are told or advised.

You buy that fancy new piece of kit which the salesman has told you will save a day and a half on a two day job.  So based on standard surveys and 1000 points a day a survey that would have taken 4-5 days, instead takes 1-2 days.  Big difference in price, and the quandry.  Price at 1-2 days win the work but don't get the real benefit of the kit, price at 4-5 days to get the cost benefit of the new kit but risk losing the work.  Either way the office time remains constant.  It is a problem faced by all survey firms at one time or another, and whilst we'd all like to say we held firm on price and pocketed the time saving it never  happens because there is alwaus someone willing to slash their prices to win the work...the race to the bottom.  If all survey firms toe the same party line and reap the benefits of a fast survey time then everything is fine but in an increasingly competive industry you'll never get everyone on the same page.  So to coin a phrase - 'the choice is yours'.

This keep it cheap or lose the work mentality is now leading to great industry wide problems.  The demand for Surveyors is increasing, but firms cannot pay their Surveyors more because the price squeeze from a competitive market means the cuts have to be made somewhere.  The resulting cost saving often comes at the expense of staff training or pay rises.   Eventually we will be doing jobs at cost, with no room for error just in an effort to win the work and stay afloat.....

Now fast forward ten years, you have a little more grey hair and a lot more wrinkles after battling to stay in the industry, whilst maintaining a solid work/life balance, and ensuring the standards you've set yourself haven't dropped.  How has the industry changed?  There are a few more 'independent' survey firms out there along with a usual number of high profile names, and a wide selection in the medium size companies each within their own little bubble.  The big difference is the age of the Surveyors, the industry is evolving, technology is changing, but the people in that industry are just ten years older, the pool of new talent coming in is slowly evaporating as people look to more lucrative careers in other areas within the sector, or in a totally different sector, or a completely different country .  Our talent pool has been supplemented with skilled overseas (mainly European) workers who are more than able to take on the work and succeed.

Wham (no not the group) Brexit happens, does this mean the European talent pool will soon be harder to access, and that slowly evaporating home grown talent pool has got even smaller?  What will it all mean - answers on a postcard to 10 Downing Street!?

For those of us in the industry on the wrong side of 40 it probably won't be an issue, but you might see your fees go up as the demand for Surveyors far out strips the available supply...happy days.  The knock on effect of this supply/demand issue is higher fees, therefore higher salaries, thus that evaporating talent pool will start to fill up again as Land Surveying looks to be better financial proposition.....and the cycle starts all over again!!!

Ride out the strom, good times are coming faster than you might think.

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